Structure, Strategy, and Spiritual Healing: The 5 S’s Behind a $25K Month
How are things going with your business strategy? Ever feel like your business is just…waiting?
Waiting for a referral.
Waiting for someone to find you.
Waiting for success to just click?
That was Shana Gold’s reality.
A seasoned communication consultant with powerful gifts—but no consistent systems, no proactive strategy, and no clue why some months brought clients and others brought crickets.
Shana put it this way:
“It was pretty anemic… I just waited for referrals to come to me. I didn’t do anything proactive.”
Let’s be real: so many brilliant women get stuck here.
Especially when you’re juggling multiple jobs, exhausted, and wondering if maybe this whole “making money as a coach” thing just isn’t for you.
Here’s what changed everything for Shana:
She joined RISE Business Academy and finally stopped hustling in the dark.
Here’s what worked—and how you can apply it in your business right now.
LESSON 1: Align Your Audiences Under One Umbrella
Shana had two target markets—individual women and corporate organizations. Instead of trying to create two separate businesses, we helped her align both under the umbrella of empowered communication.
She’s helping her B2C people do the same thing as her B2B people—it’s just on a bigger scale.
Tip for You: If you’re serving more than one audience, find the common transformation. Build your marketing around that. Suddenly, your brand gets clearer and more scalable.
LESSON 2: Structure Isn’t a “Nice-to-Have”—It’s a Revenue Generator
Shana called it her 5 S’s:
Support. Structure. Skills. Strategy. Spiritual Healing.
(Yes to alliteration AND results!)
She’d been working from chaos—no systems, no follow-up, no confidence in her outreach.
Once she added body-doubling sessions, built her nurture sequence, and had proposal templates that actually closed, her whole energy changed.
Tip for You: Structure = safety. It also equals sales. If you’ve been winging it, it’s time to install the systems that create momentum on repeat.
LESSON 3: Releasing the Desperate Energy Changes Everything
Shana shared something powerful:
“I was looking for love and approval from clients. I had to stop letting my 7th-grade self run the show.”
Through our spiritual healing work together, she shifted from “please like me” to “I’m a leader here to help you.” And you know what happened?
She booked a speaking gig with 250 women…
She made $5,000 from that talk…
Then closed a $25,000 corporate contract (yes, you read that right).
Tip for You: If your energy feels desperate, you’ll repel the very people you’re trying to serve. Shift into leadership. The right clients will follow your certainty.
FINAL GOLDEN NUGGET: Use Your Verbal Message—Everywhere
Shana’s favorite win?
She walked into a random cafe event for women in architecture.
She used her verbal message.
Three women interested in sales conversations on the spot.
“Never in a million years would have happened without RISE.”
If You’re Reading This and Thinking:
“This is exactly where I am. Scrambling. Tired. Ready to scale, but I just don’t know how…”
Then maybe it’s time to stop building alone.
Inside RISE Business Academy, we help you create a sustainable, strategic business that makes money consistently and honors your spirit, without burnout
✨ Proposals that close.
✨ Speaking gigs that convert.
✨ Offers that sell with ease.
✨ A team that has your back every step of the way.
Want to see what’s possible for you?
Set up a time to talk with my team by emailing us here at: support@revenuebreakthrough.com or choose another way to connect here: https://revenuebreakthrough.com/contact-us/
