It Takes Our Brains ~23 Minutes To Regain Focus After A Distraction!

We all know the feeling of getting to the end of the day and finding ourselves ridiculously exhausted – so exhausted that getting up and making dinner feels like a herculean task.

There are lots of reasons for that exhaustion – being an entrepreneur is hard. But one of the main reasons for your fatigue is the energy that you lose when you’re transitioning between tasks: I call these phenomena transition leaks.

Let me explain. Most of us are doing five completely different tasks in one day. We switch from sales calls to client calls to folding laundry to answering emails to messaging our virtual assistant to making dinner or helping a child with homework.

Each of those tasks requires a completely different skill set and type of mental focus – which means that there’s a moment of transition between each task. You have to take the time to regroup, open a new folder, open a new document, maybe switch locations, figure out where you left off on the task, and start working

Every time we transition from task to task like this, we lose energy and time. In fact, research shows that it takes an average of 23 minutes to regain focus after a distraction. 

Different parts of your brain are activated every time you switch between tasks – even tasks as simple as answering a team member’s question while working on a report or attending back-to-back meetings.

Interesting, right?

This means that if you do five different tasks in one day, you’re losing an hour just in transitioning between tasks – and that’s not even counting how much time you lose to the fatigue of repeatedly resetting.

And this, my friends, is exhausting.

But there’s a way to make things easier – it’s all about planning your weeks so that you’re doing similar activities together on the same day.

For example, Tuesdays, Wednesdays, and Thursdays could be client appointment days. Fridays might be for meetings and sales conversations. Mondays could be days to work on long-term projects. 

Maybe you put all of your writing tasks together in one day so that you’re batch-processing five newsletters at a time. Maybe you’re shooting a whole month’s worth of videos on the same day.

My invitation to you this week is to open up your weekly schedule and see if you’re doing a lot of task-switching – whether that’s between business and personal tasks or between tasks within your business. 

If the answer is Yes, think about starting to put similar tasks together on the same days. When you start to plan your weeks like this, you’ll find that you gain so much energy and your tasks are so much easier to get done.

I’ll give you lots of other examples at my 3 day event – The Big Comeback. 

The Big Comeback Event is happening virtually on December 6-8th. We’re going to be taking those three days to create personalized, 14-step Certified Revenue Breakthrough Plans to grow our businesses in 2024.

And just because you are reading this newsletter – I’d love to offer you a ticket for just $95 (even though the early bird sale ended a while ago). 

Just put the code READER in the promotion code box over at www.BigComebackEvent.com

Try putting similar tasks together this week and let me know how it goes!

Share This